Richard Lander, one of our PMs, just started a series of posts on deployment.  Specifically, he’s taking the approach of thinking about your v2 strategy while you are still working on v1 of your product.  If you’re already on v3 of your product, don’t worry.  There will still be some useful, interesting information for you. The first post just lays the groundwork for the discussion, so stay tuned for the rest.